We've been in the spooky season all month, but Halloween is just around the corner. If you're still stuck for costume ideas, Google's frightgeist has compiled search data to determine the most popular Halloween costumes. Even better, they have a costume wizard tab that will suggest a costume for you based on the "spookiness level" and "uniqueness level" you choose, whether you'd like your costume to be more traditional or modern, and if you want to follow the trends in your local area or national costume trends. This means you can get costume ideas that are tailored to features you prefer, whether you want to follow the popular trends or stand out with a unique costume.
The Top 20 Most Popular Halloween Costumes for 2023:
princess
Spider-Man
witch
fairy
Wednesday Addams
dinosaur
cowboy
ninja
bunny
rabbit
Pirate
Princess Peach
Clown
Pumpkin
Batman
Mermaid
Cheerleader
Ghost
Bear
It's not surprising that Barbie is number one this year, given the huge success of the Barbie movie. Several other costumes in this list are also inspired by streaming shows or movies, including Wednesday Addams, Spider-Man, Princess Peach, ninja (Teenage Mutant Ninja Turtles), Batman, mermaid, and cowboy (Toy Story). The rest of the costumes rounding out the list are fairly standard and traditional Halloween choices. One thing I like about this list is there are several options that you can make yourself, if you're so inclined, saving you from buying another Halloween costume. Otherwise, I'm sure you can find them in a local party store or on Amazon.
Most Popular Pet Costumes
If you like dressing up your pets for Halloween, there are plenty of costumes for you, too. According to the National Retail Federation (NRF), the most popular pet costumes this year are:
pumpkin
hot dog
bat
bumblebee
spider
These costumes can all be found on Amazon, so humiliating your pets is just a click away, lol! Happy Halloween, everyone.
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